CIU Best Practice to Bootstrap a Market Plan
Description
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Background. This week you will be learning about the Directory of Open Access Journals (DOAJ) enabling you to access, at no cost, an assortment of research articles. The front page and search engine are at https://doaj.org/. Most of DOAJs articles are suitable for research and dissertations.
Goal. Your goal is to create an argumentative essay involving at least two publications from DOAJ. Visit DOAJ and begin your search using a keyword search; afterward, expand your research using related keywords. Your argument should present, describe, and support a best practice enabling entrepreneurs to bootstrap a market plan or better understand and implement advertising/promotion.
You should select at least two DOAJ publications you find interesting; however, they should be no older than six years old. Moreover, you may wish to supplement your research using a journal article from LIRN and OALib.
