MGT 510 SEU Module 6 Harley Davidson Case Study Essay

Review CASE 7: Harley-Davidson, Inc. in 2018, p. 442 (attached) and discuss the concept of differentiation advantage.

A case study is a puzzle to be solved, so before reading and answering the specific questions, develop your proposed solution by following these five steps:

1- Read the case study to identify the key issues and underlying issues. These issues are the principles and concepts of the course module, which apply to the situation described in the case study.

2- Record the facts from the case study which are relevant to the principles and concepts of the module. The case may have extraneous information not relevant to the current module. Your ability to differentiate between relevant and irrelevant information is an important aspect of case analysis, as it will inform the focus of your answers.

3- Describe in some detail the actions that would address or correct the situation.

4- Consider how you would support your solution with examples from experience or current real-life examples or cases from textbooks.

5- Complete this initial analysis and then read the discussion questions. Typically, you will already have the answers to the questions but with a broader consideration. At this point, you can add the details and/or analytical tools required to solve the case.

Case Study Questions:

1- Analyze the use of resources and capabilities to achieve a competitive advantage by Harley Davidson.

2- Are their differentiation advantages imitable by other companies? Why or why not?

3- How can opportunities for profitable differentiation be identified?

4- Can they effectively compete in the industry given the nature of the differentiation advantages that underpin their existing strategy?  

answer with reference please

One of the strategies used by Harley-Davidson to grow is what they call a “broader access”/ This strategy, according to their CEO rests on three pillars.

• Creating high-engagement customer experiences across all retail channels – including improving and expanding the company’s global digital capabilities by evolving the