Saudi Electronic University Uber and Spotify Strategic Management Questions
Question Description
I’m working on a management multi-part question and need a sample draft to help me learn.
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From real national/international market, select any type of strategic alliance between two firms and answer the following questions:
Briefly introduce your chosen firms, partners of the strategic alliance (industry, nationality, size, market position ). (1Mark)- Max 200 words
What is the type of strategic alliance used by your chosen firms? Explain its different reasons. (1Mark)-Max 200 words
- What is the method used by the firms to manage their cultures after alliance? underline the pros and cons of this method. (1 Mark)-Max 200 words
Is this strategic alliance successful? Justify. (1 Mark)-Max 200 words
What recommendations can you give for the managers of these firms to improve their competitiveness? (1 mark)-Max 200 words
