University of California Los Angeles The Walt Disney Company Case Study Questions
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Please read the case of The Walt Disney Company as
well as the two articles. Answer questions 1, 2, and 3. Please submit your answers to
Canvas prior to Zoom.
And a video need to watch: https://youtu.be/vCAd2V5crt4
reading: https://hbr.org/2007/03/managing-differences-the-c…
1. What are Disney’s advantages relative to other Theme Parks?
2. Which strategic and operational challenges does Disney face as it grows in the global market?
3. For the launch of the Shanghai park, what are the specific challenges the company faces and how would you try to overcome those?
