University of Virginia The Marvel Way Restoring a Blue Ocean Discussion Board

Question Description

I’m working on a business discussion question and need an explanation to help me learn.

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Case Study

Answer both questions in paragraph format:

1. Who were the non-customers Marvel targeted?

2. There are several attempts to explain Marvel’s Success via competitive strategy but they fall flat: competitive strategy, in this specific case, neither predicts nor explains the outcome why?

I am attaching the file after you received the work.

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